Dave and I (Topaz) attended the Summer Showcase, formally known as ‘Christmas in July’ to showcase Ruark’s brand-new product, MRx - the first released in 5 years! Our first ever ‘connected wireless speaker’, MRx has truly been designed without compromise and features a wide range of connectivity options from Bluetooth to Spotify Connect. On the day, we took along with us the MRx finished in Soft Grey and teamed with its signature grey fabric grille; MRx attracted a lot of attention.
Accompanying MRx, we displayed 2 new limited-edition colourways for our award winning R1. We predict the new colourways to be very popular choices when they are released in September! We can’t give away too much at the moment but keep an eye on our website for more information very soon!
Of course, it would not be a showcase without our flagship product, R7. A truly unique product and designed to make a statement, R7 stayed true to its nature and did just that; with the walnut finish R7 was as ever a popular talking point amongst many journalists and influencers.
This year was the first year of the Little Red Rooster still-life room sets, designed by Hannah Franklin. Four room sets were built; a living room, kitchen, bathroom and office, and included products from a range of LRR clients, including a walnut Ruark R1 which was paired alongside the beautiful pastel blue 50’s style fridge by Smeg. A few other brands of note showcased in the room sets were the gorgeous products from Bisque, Victoria + Albert Baths and B&O Play.
Of course, an event would not be complete without some delicious food and bubbly to sip on throughout the day. The smell of smoky BBQ drifted through the open windows of One Marylebone as The Back Street diner cooked a delicious array of burgers from the forecourt, including my personal favourite ‘The Frenchie’, a succulent burger topped with gooey brie, crispy onions all set inside a freshly toasted brioche bun – delish!
All in all, Dave and I had a brilliant day chatting to journalists and influencers alike, whilst strengthening our bond with the other brands in attendance. We’d like to thank our PR company and friends, Little Red Rooster for putting on a fantastic event and we can’t wait for the next one!
Written by: Topaz Garrard