Ruark recently showcased two R7 audio systems at London’s Harrods, but not any old R7s. These were limited edition R7 audio systems transformed by artist Pure Evil!
Pure Evil The Artist
Pure Evil or as he’s better known, Charles Uzzell Edwards, is a 43-year-old graffiti artist and London gallery owner. The artist who hails from South Wales attributes his passion for art to his father, Welsh painter John Uzzell Edwards. His father’s work in the cubist and minimalist styles has clearly been an influence for Charles, as the themes are reflected in his own work.
The artist draws further inspiration from the physical and cultural landscape of 90s America, a time which he spent in California working to establish himself in San Francisco, as a designer for clothing label Anarchic. It was here that he produced countless t-shirts with his unique style, which became synonymous with the 90s rave culture. From this, he turned his passion to music, becoming involved in the musical fabric of San Francisco as an electronic recording artist for Pete Namlook’s ambient electric music label, FAX, recording “Octopus” & “Dada” under the pseudonym Drum Machine Circle.
Street art, of course, proved to be Pure Evil’s most important artistic discovery during his 10 years in the US. Inspired by the initial influences of Twist and Reminisce, with a dose of skate culture, Pure Evil graced freeways with “Dump Bush” slogans and tagged gun stores as “Murderers”. However, there was one image he couldn’t fulfil with graffiti, the pull of London town.
On his return to London, the artist began an association with the people involved in Banksy’s “Santa’s Ghetto” and started creating prints for its walls. After being denied re-entry to the US he set up shop in a small shed in the Black Mountains of Wales. After this period of isolation and soul searching he moved back to London and prepared for his first Pure Evil exhibition in 2006. The success of which enabled him to open the Pure Evil Gallery in Shoreditch in late 2007 and the Department Store Gallery.
Ruark × Pure Evil Project
We believe this collaboration is an integral element of the evolving music scene, which sees artists, musicians, and manufacturers communicating in a unique dialogue that’s intrinsically linked with design. We see the shift in interior design moving away from the mass-produced and towards uniquely crafted authentic pieces of art within the home. Gone are the days of functionality over form, now a new era of substance and style is emerging. Our collaboration with Pure Evil has allowed us to showcase our products in a new light and to get involved in pop culture.
As part of this project, Pure Evil customised four R7 audio systems in his unique style. Ranging from Elvis to the Queen, the first of these pieces featured at the prestigious Saatchi Gallery as part of the artists “Teenage kicks” exhibition. They then went on sale at Harrods in a unique pop-up retaliating for £4,500 each. This collaboration demonstrates Ruark’s ongoing commitment to progressive design as well as exceptional sound.
Ruark recently had the pleasure of providing one of our Walnut R2 streaming music systems to long-time friend and fan Lucy Gough, as part of her Warehouse Home project for London’s Design Festival. Lucy is of course known for her design aesthetics skills as an interior designer based in London. She has worked with a range of publications including Livingetc and the Sunday Times Style. Her designs have allowed her to work with a range of industries from editorial to commercial and clients including Habitat, Marks & Spencer’s and Heals to name but a few. Added to that, she’s a huge fan of our products, in fact, she owns several Ruark systems!
The Warehouse Home Apartment Project
In her most recent project, the Warehouse Home Apartment based in the heart of London’s fashionable Shoreditch, she was tasked with crafting a stunning industrial interior for this year’s London design festival. The brief was to fill the space with upcoming trends and original designs – from vintage furniture to modern lighting – to unique pieces, such as our very own R2 streaming music system.
The project is a collaboration with Lucy and Warehouse Home magazine, opening its doors every day for the duration of the festival, with the whole project featuring in Warehouse Home publication.
London Design Festival at a Glance
The festival itself is both a cultural and commercial event, showcasing the wares of many of the greatest & hottest designers, artists and stylists from the UK and further afield. It is awash with installations, talks, and seminars which include product launches, private views and not forgetting parties.
For us, showcasing our product in such a landmark event only reinforces our stance on the importance of design and materials. As a British brand, the festival is a testament to the British design industry and a chance to see what creativity and inspirations we can take to enhance our beloved product range.
If there are two things that pair well together, it’s great design and quality sound. Furthermore, couple those things with a Negroni and some grilled veal and you’ve got the makings of a great night. Ruark recently partnered with At Six in Sweden. A design focused hotel which gives us all kinds of feels. With its striking interiors crafted by Universal Design Studio, art curated by Sune Nordgren and rooms big enough to host even the most debaucherous parties in, It’s the kind of ambient space that whips the cultured, musical and fashionable types into a frenzy.
More so, what makes this hotel unique is its emphasis on sound, which can be experienced in its highlight, the listening lounge. A social living room, that focuses on sound and music quality rather than volume. Throughout its development, the design team kept the end goal front of mind. This was to gather together world-class collectors and international DJs to collaborate and produce experiences like no other. With the listening lounge offering the perfect environment for everything linked to sound, whether that be music lectures, record releases, live podcasts, album sessions or inspirational talks.
As a music centric company, Ruark were delighted to be invited to be involved with At Six recently, by supplying 463 R2 sound systems for each of the hotel’s bedrooms. As we pride ourselves on the quality of our products and in their build and sound power, we hope that those guests visiting At Six truly enjoy the sound of a radio built by a family of music loving crafters.
The R2 itself is our 3rd generation model embodying our core principles, in a timeless and compact manner. While the latest R2 remains true to its roots, it has completely transformed, so virtually everything about it is new. The R2 now incorporates streaming technology, and support for Spotify Connect.
We have worked closely with Mr and Mrs Smith Hotels for a number of years now. The relationship was initiated when we first started supplying a number of the hotels listed in their exclusive collection, hotels such as Chewtonglen, The George in Rye and The Soho.
Mr & Mrs Smith’s website is the place to go for the most luxurious, unique and exclusive hotels in the world. If relaxing in a beautiful Italian Villa overlooking the hills of Florence is your thing or even a wilderness break in the outback of Australia, camped out in a luxurious tent with a view of the famous Ayer’s Rock, then Mr and Mrs Smith Online is the place to visit.
Annual Smith Awards
The annual Mr and Mrs Smith Hotel awards took place on the 5th November this year. This glamorous evening was attended by the who’s who of the Boutique Hotel Industry. This year Ruark Audio sponsored the “Best budget boutique hotel” category. The hotels short listed for this category are every bit as inviting as other Smith Hotels but at prices which don’t break the bank! The Ruark team attended the bash and were welcomed with some tasty cocktails courtesy of Chase Distillery, a fellow sponsor. If coffee cocktails are your thing then the team from Lavazza were on hand serving up some mouth-watering coffee treats. For the competitive amongst us there was even the chance to battle it out on a ping pong table.
It wasn’t all drinks and partying all evening, there was also the serious business of the awards ceremony. Awards were separated into 12 categories each showcasing some of the finest Boutique hotels in the world. Truth be told whether a winner or not, we would happily stay at any of these gorgeous hotels. The winner of our sponsored category was the fabulous Masseria Cervarolo located in Puglia, Italy. This tranquil 16th century farmhouse offers lucky guests a relaxing stay in gorgeous surroundings all from an amazing £80 a night! The Pig on the Beach in Dorset picked up the coveted “Best Smith Hotel 2015” award. Set on an idyllic cliff-side in Dorset, this beautiful manor house is the perfect weekend getaway destination with rooms to suit everyone from families to couples.
We are delighted to be able to work so closely with Mr and Mrs Smith and are flattered that many of those hotels listed on their website have chosen Ruark Audio products for their rooms. So, thanks to James, Tamara and the rest of the Smith team for a fantastic evening …same time next year?